9 Reasons Why Creativity Matters

A lot of us think of creativity as a leisurely pastime that only a few of us with a lot of time on our hands get to indulge in. Cook a full course meal from scratch, write a poem, go out on a photo walk, or even build your own faux fireplace on a weekend rather than actually buying one. If we can do these things then we must have been blessed by the creativity fairy. But as for the rest of us with full time jobs, businesses to run, children to raise, and a laundry list of chores that won’t do itself, we default to spending our time on more practical matters.

I’d like to offer you a different spin on how we use creativity.  If you don’t create, you die. If you think you’re not creative, you are severely limiting yourself.

Creativity courses through our veins just like the blood vessels that nourish our bodies. It’s our breath and naturally a part of who we are.

Creativity is…

  1. One of our highest gifts that any of us could ever receive…
  2. A portal to knowing one’s self…
  3. A guide fueled by a constant source of inspiration…
  4. Problem solving…
  5. Being an innovator…
  6. Seeing the world in an 180 degree perspective from others
  7. Expressing oneself uniquely…
  8. Gives rise to your talents…
  9. Your authenticity…

We are creators and we use our creativity everyday whether we know it or not. Try going one full day without rationalizing something or finding every excuse in the book to stay at a job that is deeply unfulfilling. You’re exercising your creativity! For better or worse, we are creative beings.

Imagine what could happen if we used our creative juices to execute the masterpiece of our life’s work instead of using them to support our fears. You could find more meaning in your work, couldn’t you? The blinders could fall to the wayside and reveal the answer you’ve been looking for.

What could happen if you let even the smallest amount of creativity into your day?